Neve Greenwald, Coca-Cola Campus Ambassador for Duke University
The Coca-Cola Campus Ambassador Program
A leadership and brand ambassadorship initiative where selected college students represent Coca-Cola on partner campuses. Ambassadors are trained to:
- Advocate for sustainability by educating peers on Coca-Cola’s “World Without Waste” initiative and promoting eco-friendly practices.
- Promote and sample Coca-Cola’s portfolio of products through creative, on-campus marketing activations.
- Organize and publicize social media events, utilizing photos and videos to drive engagement and brand awareness.
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